Recently, China Mobile’s mobile reading service developed by Huawei was officially launched in the market. Meanwhile, screen touch enabled handheld reader, which is produced by Huawei has also been introduced in the market. This developments indicate that Huawei is now fully involved in electronic reader market, which is expected to make competition fiercer in the market.
DisplaySearch has reported that electronic reader market has grown 265% during 2009 and the figure is expected to touch 20 million by 2013. It is also expected that China digital publishing industry will keep an annual growth rate of around 50% for the next few years. Since 2008, when Huawei planned to enter into electronic reader market, it has developed good relationships with many partners in telecom industry, such as China Mobile. (Alice He)
